- User Research & Analysis:
- Lead user research activities such as interviews, focus groups, and usability testing.
- Analyze user feedback and data to create detailed user personas and journey maps.
- Design Strategy & Execution:
- Develop wireframes, prototypes, and high-fidelity designs using tools like Figma, Sketch, or Adobe XD.
- Define and maintain design systems to ensure consistency across products.
- Translate business goals and user needs into seamless interfaces and interactions.
- Collaboration:
- Work closely with product managers, developers, and stakeholders to align design with business objectives.
- Bridge the gap between design and development by providing clear design specifications.
- Leadership & Mentorship:
- Guide and mentor junior designers, fostering a culture of collaboration and learning.
- Advocate for best practices in design thinking, accessibility, and user experience.
- Testing & Optimization:
- Conduct usability testing to identify areas of improvement and iterate designs accordingly.
- Use analytics and user behaviour insights to drive continuous improvements.